education

Educational Attainment (2019 - 2023)

One of the most difficult messages to convey in the housing conversation is that the largest share of people moving to the city are high-income households earning more than 120% AMI; those are households with six figure incomes. The trend impacts everything; it does potentially drive displacement of existing residents as newer households can out-compete existing lower income households, additionally higher income households consume more housing (sq/ft) than lower income households.

Income Cohorts

This trend of urbanization of higher income households is often invisible to existing residents. And it can seem counter-intuitive to many. The cultural expectation that when people succeed they move "out" is still commonly held even though it has not been true in a general sense for ~20 years.

“A 2023 survey from the National Association of Realtors found that 77 percent of respondents would pay a premium to live in a walkable neighborhood, and for Gen Z, that figure shot up to 92 percent." - NAR research, 2023

To help understand this phenomenon of household shift let's look at a highly correlating factor: educational attainment.

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